Sublime
An inspiration engine for ideas
Brad Johnson, Shawn Sparks, and Ryan Levesque: Thank you for your continued belief and support not only with this book but also by being the original members of the Lifestyle Investor Mastermind and Investment Club, which provided much of the original content for this book.
Justin Donald • The Lifestyle Investor: The 10 Commandments of Cash Flow Investing for Passive Income and Financial Freedom
True North: Discover Your Authentic Leadership (J-B Warren Bennis Series Book 143)
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Formula: Main Title Is The Golden Rule Inside The Book
Eddie Yoon • Snow Leopard
Formula: Main Title Is A Transformation/Outcome
Eddie Yoon • Snow Leopard
Kevin Roberts, Lovemarks: The Future beyond Brands (Brooklyn: PowerHouse Books, 2015).
Sunil Gupta • Driving Digital Strategy: A Guide to Reimagining Your Business
Law #3: Title & Subtitle Should Mirror Obvious & NonObvious Pairing
Eddie Yoon • Snow Leopard
Thought Leadership 101
Eddie Yoon • Snow Leopard
He would share the formula he had worked out with his editor years ago: have a provocative point of view that overturns conventional wisdom, back it up with robust data or compelling case studies, and c) draw broadly applicable insights and implications that are useful for as wide of an audience as possible across multiple industries.