Sublime
An inspiration engine for ideas
Understanding the differences among the mental spaces of your audience segments will bring clarity to your design.
Indi Young • Mental Models
build for yourself first. product building's not meant to be a selfless act.
Two of the most important characteristics of good design are discoverability and understanding.
Don Norman • The Design Of Everyday Things
Being intentionally tiny enables us to develop products and services specifically tailored to audiences with diverse needs, providing a level of attention and care (and fun) that larger companies cannot offer or compete with.
André Chaperon • Part II: “Open World” Marketing
Overview of design thinking from leaders in research-based user experience firm, Nielsen Norman group.
Nielsen • Design Thinking 101
I want to emphasize that you should follow each topic through to its task-related conclusion.