Sublime

AdBusters

And all the while, tech companies use these data troves to train machines to create artificial simulations of human intelligence and human functions, lifelike doubles that carry their own agendas, their own logics, and their own threats. What, I have kept asking myself, is all of this duplication doing to us? How is it steering what we pay attentio

The

By design, the program relapses to a rhetorical median, its deviations mechanical whereas ours are organic.

rather the remaking of attention into repetitive operations and responses that always overlap with acts of looking or listening. It is less the homogeneity of media products that perpetuates the separation, isolation, and neutralization of individuals than the larger and compulsory arrangements within which these elements, and many others, are cons

the transience of any “analog” artifacts that are digitized: rather than preservation, their fate is oblivion and loss, noted by no one.