Sublime
An inspiration engine for ideas
Fail How To (Not) Wieden+Kennedy Amsterdam Or: Why There Is No Audience For What We Make And Why That Truth Will Set Us Free
The text critiques common marketing assumptions, emphasizing that most consumers lack strong relationships with brands and suggesting that marketing efforts should focus on engaging a broader audience rather than nurturing fan loyalty.
LinkTrond Bugge
@bheim
Tara Parashar
@tpettg
Fredrik Nordstrom
@fredrik
Barrie Segal
@barrrie
Harsha Halvi
@hhalvi
Geek, Gamer and an entrepreneur turned accidental product manager
Matthias Hartmann (Tagwerk-Berlin)
@tagwerk
Tyler Berbert
@tjb
DJ Harjai
@djharjai