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The text critiques common marketing assumptions, emphasizing that most consumers lack strong relationships with brands and suggesting that marketing efforts should focus on engaging a broader audience rather than nurturing fan loyalty.
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eroticmonkey.chZeitschrift fΓΌr Wirtschafts- und Unternehmensethik (zfwu)
The text discusses the intersection of economics and philosophy, particularly in relation to business ethics, and emphasizes the need for broader perspectives to address challenges in understanding economic and ethical concepts.
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