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G. Richard Shell • Bargaining for Advantage: Negotiation Strategies for Reasonable People

Who has leverage?

G. Richard Shell • Bargaining for Advantage: Negotiation Strategies for Reasonable People

Locate the decision maker.

G. Richard Shell • Bargaining for Advantage: Negotiation Strategies for Reasonable People

Make a commitment to personal integrity.

G. Richard Shell • Bargaining for Advantage: Negotiation Strategies for Reasonable People

Be specific.

G. Richard Shell • Bargaining for Advantage: Negotiation Strategies for Reasonable People

Be reliable and trustworthy.

G. Richard Shell • Bargaining for Advantage: Negotiation Strategies for Reasonable People

Create an audience.

G. Richard Shell • Bargaining for Advantage: Negotiation Strategies for Reasonable People

Signal regarding your leverage.

G. Richard Shell • Bargaining for Advantage: Negotiation Strategies for Reasonable People

Carry your goal with you into the negotiation.

G. Richard Shell • Bargaining for Advantage: Negotiation Strategies for Reasonable People