Sublime

L

Lode Broekman

@lbroekman

S

Steijn Koeijvoets

@steijnk

a

andrea

@andreas

dreaming about the future, romanticizing the past

M

Michiel van Deursen

@michiel

A

Alf Rehn

@alfrehn

E

Edmar

@edmar

B

Boudewijn

@perspectives

H

Hans Gerwitz

@gerwitz

Aspirational autodidact

projects are driven by democratized groups.1 Many find this notion of an alpha leader romantically appealing, believing that great design requires a tyrannical “Steve Jobs” at the helm to be successful.

William Lidwell, Kritina Holden, Jill Butler • Universal Principles of Design, Revised and Updated: 125 Ways to Enhance Usability, Influence Perception, Increase Appeal, Make Better Design Decisions, and Teach through Design