Sublime

A London-based DJ, artist manager, and co-founder of the iconic record label, Butterz, the prolific figure writes daily on sustainable artistic creation, electronic music, grime and rap, web3, community, social media, and his other curiosities in short notes, known as the ‘Yellow Squares’ on Instagram and Twitter. The format is simple but effective... See more

by far, my absolutely favourite slide in the @untitledmapapp pitch deck inspired by aka stolen from: https://t.co/uo2sVI4VCm... See more

Brand and product designer Frank Chimero noted in a 2018 talk at the Substans Conference in Bergen, Norway, that “if we’re setting out to change the character of technology in our lives, we’d be wise to learn from the character of places.”*

Sublime is not just a product – it's a journey, a community, a point of view on productivity and meaning.

We believe major human efforts need a creative director. Not because it needs good typefaces, but because the counterforces of the effort’s image are simply too high to not have one.