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The guiding policy outlines an overall approach for overcoming the obstacles highlighted by the diagnosis. It is “guiding” because it channels action in certain directions without defining exactly what shall be done.
Richard Rumelt • Good Strategy/Bad Strategy: The difference and why it matters



A guiding policy creates advantage by anticipating the actions and reactions of others, by reducing the complexity and ambiguity in the situation, by exploiting the leverage inherent in concentrating effort on a pivotal or decisive aspect of the situation, and by creating policies and actions that are coherent, each building on the other rather
... See moreRichard Rumelt • Good Strategy/Bad Strategy: The difference and why it matters


The guiding policy outlines an overall approach for overcoming the obstacles highlighted by the diagnosis. It is “guiding” because it channels action in certain directions without defining exactly what shall be done.
Richard Rumelt • Good Strategy/Bad Strategy: The difference and why it matters
What’s the mission? Planning begins with mission analysis. Leaders must identify clear directives for the team.
Jocko Willink , Leif Babin • Extreme Ownership
The guiding policy specifies the approach to dealing with the obstacles called out in the diagnosis. It is like a signpost, marking the direction forward but not defining the details of the trip. Coherent actions are feasible coordinated policies, resource commitments, and actions designed to carry out the guiding policy.