Sublime

Ezio Manzini is a professor of industrial design at Politecnico di Milano and a thought leader on strategic design for sustainability. He breaks down the process of designing what he calls collaborative service systems into four critical design components: fluidity of use, replication, diversified access, and enhanced communications support.8 Manzi

It’s not the specific materials or techniques that are used that matter, Manzini emphasizes, so much as the collaborative associations that are formed when universal challenges are considered in a local and unusual way: the agency that comes from reformulating a problem.

The design world reinvents assumptions and recombines ideas to turn “What if?” and “How might we?” into “What we can do.” Design thinking will be critical in taking the world of Collaborative Consumption out of the realm of possibilities and into real workable solutions, solutions that fulfill our consumer whims, desires, and unarticulated needs, b

Inspiration by design.