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Know Your Customers’ “Jobs to Be Done”

Taddy Hallhbr.org

Competing Against Luck: The Story of Innovation and Customer Choice

David S. Duncan

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The Innovative University: Changing the DNA of Higher Education from the Inside Out

Henry J. Eyring

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The Jobs to Be Done Playbook

Jim Kalbach, Micahel Tanamachi, • 2 highlights

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The Experience Economy, Updated Edition

B. Joseph Pine II

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Outmaneuvering Friction, Stages of Agents, & Gamification of Everything

Scott Belskyimplications.com
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Startup Archivex.com

Seeing What's Next: Using the Theories of Innovation to Predict Industry Change

Erik A. Roth

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