Sublime
An inspiration engine for ideas
Von Hippel (Head of the Innovation and Entrepreneurship Group at MIT's Sloan School of Management) demonstrated that in fields as wide ranging as scientific instruments and mountain bikes and computer chips, the task of innovation was passing from the manufacturer to the user, who has both a greater need and a greater ability to improve a product's... See more
Jeff Howe • Crowdsourcing: Why the Power of the Crowd Is Driving the Future of Business
These are users of existing products and services who come to find them deficient and start not only envisioning improvements, but building and using them. Von
Andrew McAfee, Erik Brynjolfsson • Machine, Platform, Crowd: Harnessing Our Digital Future
The “being one’s own best innovator/customer” paradigm enjoys a fantastic business history. Henry Ford, George Eastman, and Edwin Land were all DIFY—do it for yourself—entrepreneurs.
Michael Schrage • Who Do You Want Your Customers to Become?
independent inventors, small invention-focused firms, and academic researchers produce a share of discoveries wildly disproportionate to the resources they apply to the task.
Roger L. Martin • The Design of Business
lead user innovation, information asymmetry between manufacturers and users, and variance in user product needs.