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The Reformation was Europe's first mass-media news event. The quantity of books and pamphlets generated by interest in Luther's teaching was quite phenomenal. It has been estimated that between 1518 and 1526 something approaching eight million copies of religious tracts were placed on the market.30 This was a very one-sided contest. Luther and his
... See moreAndrew Pettegree • The Invention of News: How the World Came to Know About Itself

"Authorship"-in the sense we know it today, individual intellectual effort related to the book as an economic commodity-was practically unknown before the advent of print technology. Medieval scholars were indifferent to the precise identity of the "books" they studied. In turn, they rarely signed even what was clearly their own. They were a humble
... See moreTelevision is not old enough to have matched printing’s output of junk.
Neil Postman • Amusing Ourselves to Death: Public Discourse in the Age of Show Business
This was clearly a period of history that tolerated a certain lack of urgency.
Simon Singh • The Code Book: The Science of Secrecy from Ancient Egypt to Quantum Cryptography

Neil Postman • Amusing Ourselves to Death: Public Discourse in the Age of Show Business
The Gutenberg Parenthesis: The Age of Print and Its Lessons for the Age of the Internet
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