Sublime
An inspiration engine for ideas
few lessons to be learned from the giant advertising agencies of our generation on how to sell to stakeholders and manage their expectations.
David Mannheim • The Person in Personalisation: The Story Of How Marketing's Most Treasured Possession Became Anything but Personal
to participate in the great decisions of government. There was, Lippmann brooded, no “intrinsic moral and intellectual virtue to majority rule.” Lippmann’s disenchantment with democracy anticipated the mood of today’s elites. From the top, the public, and the swings of public opinion, appeared irrational and uninformed. The human material out of wh
... See moreMartin Gurri • Revolt of the Public and the Crisis of Authority in the New Millennium
to the incalculable benefit of their clients.
David Ogilvy • Ogilvy on Advertising
At a far pole from accountable public trust, or constitutional duty, Hoover corrupted the FBI to wage political war.
Taylor Branch • At Canaan's Edge: America in the King Years, 1965-68
Ad legend Bill Bernbach letter on creativity, written in 194...
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Bush, FDR’s former war advisor, wrote of a hypothetical computer or “Memex” machine he intended as an extension of human memory.
Douglas Rushkoff • Life Inc.
How Vannevar Bush Engineered the 20th Century
spectrum.ieee.org
Mais revenons à nos moutons. Étrangement, Bernays avait tout vu venir. Les pubs flippantes et la violation de la vie privée, l’engourdissement de la population qu’un consumérisme abrutissant réduit à une docilité servile. Ce mec était un génie. Sauf qu’il était favorable à tout ça, ce qui fait plutôt de lui un mauvais génie.