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“I think you really can feel it with companies where the people creating the products are inherently interested in culture,” he says. “They’re not tourists. When companies add culture on later as a veneer, people sense that.”
What Happens After Apple? Eugene Whang Is Finding Out
The late great Mary Oliver’s advice for life ❣️
“To pay attention, this is our endless and proper work.”
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How principled leadership and the “harder is easier” rule protect companies from ROI-driven erosion of customer trust
TRANSCRIPT
But most leaders, when asked to defend their principles, can't do it because they've been taught ROI-based thinking. They've been taught shareholder primacy. They've been taught that that's the path of maximum profitability.
To give you like an easy contrast, Andrew Mason, the founder of Groupon, once told me this story. Everyone remember Groupon?
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