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PRINCIPLE 1 Become genuinely interested in other people.
Dale Carnegie • How To Win Friends and Influence People
Profitability of work supervised 2. Client satisfaction on work supervised 3. Coaching on work supervised 4. Contributions to practice development 5. Contributions to the success of others 6. Personal growth (career strategy)
David H. Maister • Managing The Professional Service Firm
I learned this formula for success from Charlie Munger:
1. Don’t sell stuff you don’t want to buy.
2. Don’t work for people you don’t want to become.
3. Create win-win relationships for all.
In a Nutshell: Fundamental Techniques in Handling People 1. A Don’t criticize, condemn or complain. 2. Give honest and sincere appreciation. 3. Arouse in the other person an eager want.
Dale Carnegie • How to Win Friends and Influence People
- Face the Fear Factor
John C. Maxwell • The 15 Invaluable Laws of Growth: Live Them and Reach Your Potential

Keep working at it and be helpful to people generally. Spread your expertise like an aerial spray, but then charge a lot of money when you land to apply it specifically to a client situation.
David C. Baker • The Business of Expertise: How Entrepreneurial Experts Convert Insight to Impact + Wealth
Always begin and end your business conversation with small talk to humanize the relationship.
Debra Fine • The Fine Art of Small Talk: How to Start a Conversation, Keep It Going, Build Networking Skills -- and Leave a Positive Impression!
