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What to watch: Now telecom companies are interested in bundling broadband service with over-the-top video services, but will need to offer a compelling value-add to consumers who are now used to buying services a-la-carte.
Kim Hart • Attention Required! | Cloudflare
For context, the cable networks business is one of the most profitable industries in the U.S.; it represents the vast majority of major media companies’ profits; traditional TV networks revenue growth is, for the first time, stagnating; and traditional TV is far larger than the streaming market — roughly $100 billion in TV network affiliate fees an... See more
Doug Shapiro • One Clear Casualty of the Streaming Wars: Profit
NBCU’s streaming boss wants your time
theverge.comThe legacy companies (Disney, NBCU, Paramount, WBD, Fox) are stuck in a purgatorial period between media systems, trying to wring out the massive but rapidly declining profits of the linear age while transitioning to the sports streaming era. It’s like that puzzle in Die Hard with a Vengeance where Bruce Willis and Sam Jackson must move exactly the... See more
How Netflix Wins the Sports Media Bidding Wars Without Participating

https://www.matthewball.co/all/netflixobjectives
online distribution encourages audiences to concentrate their watching time and enables networks to monopolize their viewers’ attention. Much of this comes from the fact that unlike pay TV, most online video subscriptions are sold a la carte and on a month-to-month basis. This has four major implicati
They’re artwork designed to be used in various places in the app, in email marketing blasts, on Hollywood billboards, and elsewhere. Disney Plus, a huge global service, requires content providers to include lots of this stuff alongside every title, up to twice as much as Hulu requires. So part of the process for Disney has been to adapt all that Hu... See more
David Pierce • The Disney Plus-Hulu merger is way more than a streaming bundle
The job for any studio is to create a great story and exploit it across as many channels as possible—theme parks, merchandise, games, movies, TV, TikTok, etc.
come with intensified distribution competition.