Sublime
An inspiration engine for ideas
Instead of working on creating a radically different POV within a radically different category design as a strategy for growth,
Eddie Yoon • Snow Leopard
- Bring Fresh Data, Frameworks, And Insights
Nicolas Cole • A Marketer's Guide To Category Design: How To Escape The "Better" Trap, Dam The Demand, And Launch A Lightning Strike Strategy
You see Jeff built a business that was evolution-ready from the outset with an unflinching vision of where he wanted it to go.
Liam Veitch • Stop Thinking Like a Freelancer
Over time, because of the competitive nature of business, most business designs are no longer allowed to make a…
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Adrian J. Slywotzky • The Profit Zone: How Strategic Business Design Will Lead You to Tomorrow's Profits
with the player who has the best business model, a model designed for customer relevance and high profitability.
Adrian J. Slywotzky • The Profit Zone: How Strategic Business Design Will Lead You to Tomorrow's Profits
“What changes in scope do I need to make to remain customer-relevant, to generate high profits, and to…
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Adrian J. Slywotzky • The Profit Zone: How Strategic Business Design Will Lead You to Tomorrow's Profits
vigorous pursuit of market share is done at the expense of business design innovation.