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Possibly the highest signal personal website format ever invented https://t.co/vnEmXHm0Wh
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Frank J. Guzzone
frankjguzzone.comWeisser
weisser.iorun experiments on landing pages and home pages in which we create and test value-proposition alternatives. When combined with data from surveys of customer and market perceptions, these tests add quantitative validity to the qualitative insights. The learning from these value-proposition tests often generates powerful marketing insights that
... See moreChris Goward • You Should Test That: Conversion Optimization for More Leads, Sales and Profit or The Art and Science of Optimized Marketing
as a general rule of thumb, you’ll need between 100 and 400 conversions per challenger.
