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price of Amazon Prime?

Gayle Laakmann McDowell, Jackie Bavaro • Cracking the PM Interview: How to Land a Product Manager Job in Technology (Cracking the Interview & Career)

“sunk-cost bias.”

Greg Mckeown • Essentialism: The Disciplined Pursuit of Less

social accounting

Keith Payne • The Broken Ladder: How Inequality Changes the Way We Think, Live and Die

CARE

Gerry Valentine • The Thriving Mindset: Tools for Empowerment in a Disruptive World

better/faster/cheaper.

Patrick Vernon • Venture Capital Strategy: How to Think Like a Venture Capitalist

The Behaviour Business: How to apply behavioural science for business success

Richard Chataway

Cover of The Behaviour Business: How to apply behavioural science for business success

“We started to test the new Olay product at premium price points of $12.99 to $18.99 and got very different results at those price points.

A. G. Lafley • Playing to Win: How Strategy Really Works

Philia,

Martin Scherer • Hingabe: Versuch über die Verschwendung (zu Klampen Essays) (German Edition)

Products built for high volume to drive relationships.

Daniel Priestley • Key Person of Influence