Sublime
An inspiration engine for ideas
Jozef Youssef on multi-sensory dining
greatbritishchefs.com

A fisiologia do gosto, de Brillat-Savarin,
Michael Pollan • Cozinhar: uma história natural de transformação (Portuguese Edition)
Taste
Maya Boritz • 3 cards
Mammalian Taste — Zuker Lab
zukerlab.comThe most interesting finding thus far in neuro-pricing research is that price information activates the brain’s pain center
Hermann Simon • Confessions of the Pricing Man: How Price Affects Everything
Language enhances or reduces the quality of the consumption experience—and that’s the primary reason it so powerfully influences the way we value something, be it chocolate, wine, or a purebred hamburger.
Dan Ariely • Dollars and Sense
The Secret Science of Perfect Spacing
youtu.beJohn Carlin, “If the World’s Greatest Chef Cooked for a Living, He’d Starve,” Guardian, December 11, 2006, http://observer.theguardian.com/foodmonthly/futureoffood/story/0,,1969713,00.html