Sublime

people have a general tendency to stick with their current situation.

Extremists are often following one another.

customizable,

We should design a policy that is best before anyone learns what role(s) they might play.

Libertarian paternalists want to make it easy for people to go their own way; they do not want to burden those who want to exercise their freedom.

designed to help people find the right means to their own ends.

challenge is to work with, rather than against, people’s sense of who they are.

complex information should be disclosed and made available in a format that is both standardized and machine readable.

people have a strong tendency to go along with the status quo or default option.