Sublime
An inspiration engine for ideas
Lillie Sun
@lillie

Reference Website
Dan Mall • Design That Scales
Figure 5.13 Aesthetic design
Cole Nussbaumer Knaflic • Storytelling With Data
Each part of the website highlighted a different part of the product story.
Tony Fadell • Build: An Unorthodox Guide to Making Things Worth Making
To evoke the Nest brand, they covered the box in warm, rich photos that allowed people to imagine this object in their own homes, their own lives.