Sublime

You can always change your plan, but only if you have one.

Weigh second- and third-order consequences.

compensatory strategy, since a high value for one attribute (big office) can compensate for a low value for another

Knowing full well that short-term results can be deceiving and that a brief snapshot of a performance track record holds little value, Trosky never tried to keep the top spot any one year but rather to place in the top 10 percent over ten years, aiming for long-term excellence rather than peak performance. That meant taking small, consistent swings

As alternatives become more numerous and more complex, choice architects have more work to do, and are much more likely to influence choices

I tried to screw down the same deal with my home loan provider as ING's zero-fee banking (especially the zero ATM fees). They just laughed at me. So I made ING Orange Everyday my ‘Money HQ' and organised a direct debit to my home loan.

Maximize your evolution.