Sublime
An inspiration engine for ideas
Our “small giants” approach optimized for mojo over growth. We wanted a small, talent-dense team with a focus on craft, autonomy, and quality of life for all team members. We banished the term “founder” in favor of “partner” and tried to be transparent with all business matters across the team.
We took some capital from investors in order to invest ... See more
We took some capital from investors in order to invest ... See more
Muse Retrospective
experience
Craig Mod • Post-Artifact Books and Publishing
Modern "Silicon Valley Creator" Playbook:
• 100% software-driven
• Targets a hyper-specific niche
• Creates content to acquire users
• Self-funded with zero outside capital
• Calm Company
• $1-$10M+ in revenue
A new path f... See more
Michael Karnjanaprakornx.comA sign of a vibrant community is that new members join because they want to.
Kai Elmer Sotto • Get Together: How to build a community with your people
Michael Karnjanaprakorn on Substack
substack.com

I was talking to a friend about why we decided to invite only paying believers to the Sublime private beta. My answer is that charging early for a product creates high expectations, and in aspiring to meet those expectations, we are held accountable to deliver a product you love and trust. My answer is that growing Sublime the right way is more imp... See more
sari azout • Taste, Conviction, Elon Musk
“It just became so clear that people felt the need for this. It was almost like I didn’t have to explain, because they understood immediately,”