Sublime

A stunning ignorance of mass tastes was a common problem in high technology. When a brilliant engineer dreamed up a product, he tended to build the sort of things only a brilliant engineer would appreciate. Typically, he overestimated the average person’s willingness to learn how to use some new machine and underestimated the cost of making the

Third: Moses grows all-powerful and anoints loonshots by decree Bush and Vail managed the transfer rather than the technology. They cared for the touch and balance between loonshots and franchises. Land, on the other hand, was the “principal cheerleader and spokesperson” for the Polavision project.

rapacious

welcome give-and-take on key results from frontline contributors.

Two-way coaching, to

The new hires took advantage of Xerox’s abundant resources and loose oversight to creatively interpret Goldman’s definition of “data processing technology,” pursuing projects inspired by Doug Engelbart’s ideas about augmented intelligence and by hacker culture more generally. Engelbart’s SRI operation had drifted after the great demo—investors