Sublime
An inspiration engine for ideas

Every work, no matter how trivial it may seem, plays a role in this greater cycle. The world continually unfolds. Nature renews itself. Art evolves.
Rick Rubin • The Creative Act: A Way of Being
By-products are never underestimated in my line of work. They might suddenly become the unexpected jolt that unlocks the door to the fabulous unknown…to a beautiful day.
Daniel Lanois • Soul Mining: A Musical Life
one of the millions of green shoots forcing their way through the cracks in the concrete, each defying the headline narrative of decline that dominates our time.
Jon Alexander • Citizens: Why the Key to Fixing Everything is All of Us
You can frame your work with whatever you want, but the center must have soul.
Daniel Lanois • Soul Mining: A Musical Life
Create an environment where you’re free to express
Rick Rubin • The Creative Act: A Way of Being
Lou Reed, 1970: “In his mansion Brian Epstein kept Spanish servants, none of whom could speak English. Let that be a lesson to us all in discretion.”
Rob Sheffield • Dreaming the Beatles
the total output of human creativity, in all its kaleidoscopic breadth, pieces together the fabric forming our culture.
Rick Rubin • The Creative Act: A Way of Being: The Sunday Times bestseller
Our task is to earn money, spend it, and compete with one another to climb society’s ladder. Along the way, we express our personality and our vitality by making choices: these choices represent our power, and make us who we are. We pride ourselves on being self-reliant and liberated, the creators of our own destiny.