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Leading through uncertainty: A design-led company - Brian Chesky (Config 2023)
youtube.comFrom Brian Chesky:
“When you're doing well, investors will give you money on such good terms that it's hard not to take it. But if you do, it will make you slow and bloated.”
Brian Chesky’s new playbook
youtu.beLetter #115: Brian Chesky, Joe Gebbia, and Nate Blecharczyk (2020)
aletteraday.substack.com
Insights from Brian Chesky (founder of Airbnb) podcast with Lenny Rachitsky:
A lot of companies don't do product marketing, they do brand marketing, which are ads about the app, or they do performance marketing, but they're never really educating people about new things they're making and shipping. And because no one's marketing new things that are
when Brian Chesky founded Airbnb, he had only the loosest idea of what his company could or would become. He did what most business people do: he talked to customers. But he didn’t ask them about the existing products or make them fill out dreary surveys. Instead, he interrogated them about their fantasies. What would a six-star experience be for a
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