Sublime

A collection of unconventional teaching methods and exercises for educators and students, promoting collaborative learning, self-discovery, and the exploration of art, while challenging traditional educational norms.

The text critiques common marketing assumptions, emphasizing that most consumers lack strong relationships with brands and suggesting that marketing efforts should focus on engaging a broader audience rather than nurturing fan loyalty.

Guidelines for the proper use of Apple’s logo, signatures, typefaces, and colors to ensure consistent brand identity and clear communication in all representations of the company.