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Arvid Kahl • Zero to Sold: How to Start, Run, and Sell a Bootstrapped Business
You would start in a niche.
Arvid Kahl • Zero to Sold: How to Start, Run, and Sell a Bootstrapped Business
Exploring Your Surroundings
Arvid Kahl • The Embedded Entrepreneur: How to Build an Audience-Driven Business
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Arvid Kahl • Zero to Sold: How to Start, Run, and Sell a Bootstrapped Business
Successful businesses are built by solving critical problems for an audience that will pay for a solution to their issues.
Arvid Kahl • Zero to Sold: How to Start, Run, and Sell a Bootstrapped Business
Often, a subject matter expert will drop a number in a side remark of some obscure industry podcast.
Arvid Kahl • Zero to Sold: How to Start, Run, and Sell a Bootstrapped Business
Find your niche audience. Find and validate their critical problem. Invent and validate a solution to their problem. Build a product to implement that solution. Build a business that can repeatedly sell that product to your audience.