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Translating Your Positioning into a Sales Story
April Dunford • Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
Product Demonstrations
April Dunford • Sales Pitch: How to Craft a Story to Stand Out and Win
perfect” solution
April Dunford • Sales Pitch: How to Craft a Story to Stand Out and Win
Translating Your Positioning into a Sales Story