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Jobs to Be Done

Anthony W. Ulwick • 1 highlight

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What Customers Want: Using Outcome-Driven Innovation to Create Breakthrough Products and Services: Using Outcome-Driven Innovation to Create Breakthrough ... (Marketing/Sales/Advertising & Promotion)

Cover of What Customers Want: Using Outcome-Driven Innovation to Create Breakthrough Products and Services: Using Outcome-Driven Innovation to Create Breakthrough ... (Marketing/Sales/Advertising & Promotion)

Predictable Success: Getting Your Organization on the Growth Track-And Keeping It There

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The Essential Drucker

Peter F. Drucker

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Zone to Win

Geoffrey A. Moore

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Principles of Product Management

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The Principles of Product Development Flow: Second Generation Lean Product Development

Donald G Reinertsen

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Excerpts from the annual letter

Zack Kanter stedi.com

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The Innovator's Method: Bringing the Lean Start-up into Your Organization

Cover of The Innovator's Method: Bringing the Lean Start-up into Your Organization