Sublime
An inspiration engine for ideas

the secret to spreading the word: attracting others can’t just be your job.
Kai Elmer Sotto • Get Together: How to build a community with your people

F#ck Content Marketing: Focus on Content Experience to Drive Demand, Revenue & Relationships
amazon.com
Growing a community isn’t about management. It’s about developing leaders. With their help, your community will affect more people and sustain itself longer than you could have managed on your own.
Kai Elmer Sotto • Get Together: How to build a community with your people
The inescapable truth is that you’ll have to exceed expectations with your core activity if you want people to show up and keep showing up.