Sublime

In its early days, Substack primarily catered to a certain set of internet-savvy writers and journalists, lured by the promise of monetizing a direct relationship with their readers. But as it morphs from a niche publishing concern into a heavyweight start-up mentioned in the same breath as Twitter and Facebook, its user base is proliferating accor... See more

The trouble with the internet, Mr. Williams says, is that it rewards extremes. Say you’re driving down the road and see a car crash. Of course you look. Everyone looks. The internet interprets behavior like this to mean everyone is asking for car crashes, so it tries to supply them.

In another timeline, Yarvin might have remained an obscure and ineffectual internet crank, a digital de Maistre. Instead, he has become one of America’s most influential illiberal thinkers, an engineer of the intellectual source code for the second Trump Administration. “Yarvin has pushed the Overton window,” Nikhil Pal Singh, a history professor a... See more

Substack is under attack again. The crusade is led by a site contributor, Jonathan Katz, whose style might be characterized as embittered-conventional