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problems to be addressed in such projects, and the steps necessary to complete the analysis, diagnosis, and conclusions are usually so sufficiently well established that they can be…
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David H. Maister • Managing The Professional Service Firm
In the analyze phase, you want to be able to describe the current state of the customer, often by segment (see Chapter 4), and identify the root causes of problems or insights to make improvements.
Jeff Sauro • Customer Analytics For Dummies

I am currently encountering a specific challenge that demands thorough analysis and logical reasoning to identify the most effective solution and course of action.
Examine the details of my situation, evaluating different potential options, and providing guidance on how to successfully implement the selected solution.
The specific issue I am dealing... See more
Examine the details of my situation, evaluating different potential options, and providing guidance on how to successfully implement the selected solution.
The specific issue I am dealing... See more
Problem, solved.
through a technique called cohort analysis. This allows you to probe more deeply into your data to make discoveries about why those who are staying are doing so—and why others are not.