Sublime
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The New Yorker
newyorker.comAs the internet continues to decentralize culture, letting us choose which streaming services and video games and social media we want to base our lives around, some of the most intoxicating new music is coming from these tiny SoundCloud pockets, which you can only access if you already know to look there. This is music you won’t find in mainstream... See more
No Bells • Deep-internet bubbles: How microgenres are taking over SoundCloud
Music has always adapted to the culture enabled by its dominant format . When radio was king, you needed to grab attention in the first 15 seconds or risk getting skipped. But radio DJs were gatekeepers who could champion unique picks to their taste if they believed in them. When Jay-Z and Kanye West 's “Otis” premiered in 2011, Funkmaster Flex... See more