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The Paywall Opportunity
Consumer growth of these platforms isn’t the only market force at play. As AI adoption grows, publishers are moving to harder and harder paywalls, pushing for direct deals with the model providers to access their content. This has and will create a content vacuum—something anyone who has used ChatGPT Deep Research has certa
... See moreNoah Brier • Why AI Will Improve Content Quality, Not Degrade It // BRXND Dispatch Vol. 77
The difference in margin between e-commerce and advertising has become a much bigger story than Amazon: everyone from Uber to Walmart to Instacart is pushing into ‘merchant media’, and hiring at scale
Benedict Evans • TV, merchant media and the unbundling of advertising — Benedict Evans
Peretti’s solution to that problem, it turns out, sounds a whole lot like a combined BuzzFeed/HuffPost — publications that are widely distributed, supported by advertising, and free:
Vox • BuzzFeed’s Jonah Peretti on why he bought HuffPost and why the New York Times can’t be "the paper of record"
An interesting theory: We’re entering an age where top-tier journalists are finally going to get paid what they’re worth by branching off and doing their own thing (like Bill Bishop)
Anthony Pompliano • Writing for Leverage, Teenage Billionaires, The Problem with Mainstream Media, and More - David Perell on Off the Chain, Hosted By Anthony Pompliano • Podcast Notes
“What I’m proposing here is ‘e-pimping.’”
New York Times • The ‘E-Pimps’ of OnlyFans - The New York Times
I Am Going to Miss Pitchfork, but That’s Only Half the Problem
https://www.nytimes.com/by/ezra-kleinnytimes.com
Community is internet-native media. Yet the vast majority of creators and publications are still built around the value of content . It’s no wonder why today’s digital media businesses are deeply broken.