Sublime
An inspiration engine for ideas
Finally, Neave was a crucially influential person among MPs.
Henry Oliver • Second Act
‘David stares into the fire wondering whether to vote Labour or Conservative’, as the audience have no way of inferring that.
John Yorke • Into The Woods: How Stories Work and Why We Tell Them

human belief systems are good at absorbing contradictions into their thinking.
Richard Holloway • Stories We Tell Ourselves: Making Meaning in a Meaningless Universe
‘All of us are potential villains,’
John Yorke • Into The Woods: How Stories Work and Why We Tell Them
new ‘call to action’.
John Yorke • Into The Woods: How Stories Work and Why We Tell Them
the stronger both sides argue, the more riveting the trial.
John Yorke • Into The Woods: How Stories Work and Why We Tell Them
consultant Ed Rollins. Rollins was
Sharyl Attkisson • The Smear: How Shady Political Operatives and Fake News Control What You See, What You Think, and How You Vote
He was fat. He wore jogging suits. He wore a medallion and gold chains. And the unforgivable of unforgivables, he had processed hair. The white media, perhaps not consciously, said, “We’re going to promote this guy because we can point up the ridiculousness and paucity of black leadership.” Al understood precisely what they were doing, precisely. A
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