Let go of the thing that you’re trying to be (the noun), and focus on the actual work you need to be doing (the verb). Doing the verb will take you someplace further and far more interesting.
Some benefits also favor larger companies with multiple brands and businesses, such as the ability to steer customers between like-minded brands, introduce them to newer and more niche brands, lower their all-in customer acquisition costs, and eventually, build some leverage over large retailers. This is part of why you see many single-brand... See more
The Internet's recency bias is bad for humanity. Our social media feeds prioritize recency over quality, which robs us of wisdom and makes us obsessed with the news.
How to improve the Internet:
I strongly believe podcast advertising is the most under appreciated, mid-priced advertising channel today.
When you think:
Our average sponsor has an ACV of $24,000.
So with 1 converted lead, they have made 2.4/1 LTV to CAC.
Just... See more
Now, as I talk to Founders, one of the first questions I ask is: “Have you set up a Discord group yet? Do you have anyone in your community?” I don’t think that there is a point that is too early, because you’re going to learn so much and maybe the product that you wanted to build isn’t what your customers wanted.