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Adaptation may look different for different people, but I think it starts with facing this disconnect head-on: Our individualized, highly specialized career ambition is no longer a suitable match for the world we’re living in. Hastened by the pandemic, many knowledge-economy workers are, as British broadcaster and journalist Bidisha wrote in the... See more

The second primary risk associated with social media is that they serve to change the conditions under which we form and maintain human relationships in a fashion that leads to a meaningful reduction in the number and type of “strong-community” connections and a substantial shift of time and attention towards “weak-affinity” connections.

Currently, there is no single platform that showcases brands with purpose. Because of this, the onus is placed on the consumer to conduct their own research, ultimately, leading to brand fatigue. On top of that, everyday, our social media feeds are inundated with new brands and products, preventing us from purchasing the products we really want.

In the 2020s, consumers will embrace Sustainability as a Service: that means tools and services that prioritise sustainable consumption, but also make it easier and more convenient than ever.