sari

One technique developed by Sakichi Toyoda called  The Five Whys  can often help better identify the root problem by asking “why” to each subsequent answer of “What is the problem?” five times. Problems are rarely as simple as “users don’t click the ‘add-to-cart’ button.” If you dig further by focusing on specific user personas and researching

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-Monetization: "Help me make money."

Early at Instagram, I noticed a lot of value was placed on simplicity. One way that manifested was through a strong aversion to creating new surfaces. When you build a new surface, you force users to expand their mental model of your product. These new surfaces will also require additional entry points to help users find them. When you have a

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1. Make credible commitments

If people tend to add to their social graphs more than they prune them, the social graph you help your users design should be treated as a one-way decision. And as Bezos noted, one-way decisions should be treated with care.