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Social tokens are to communities what IPOs are to startups. Approaching the public markets takes time, and for good reason. Ahead of a public launch, NFTs can be used to achieve similar incentives.

One of the promises of the internet is that anyone should be able to monetize their skills and time. As consumers, we should be supporting these independent business owners. Platforms that are built around empowering their supply base to compete with incumbents will flourish in the next wave of internet companies.

And third, using your “higher faculties” doesn't always leave you better off. As I wrote recently, smart people aren’t happier. That’s partly because people have all sorts of wrong theories about the things that make them happy, so all their smarty-pants scheming is in vain. In fact, sometimes thinking harder actually makes people worse at figuring... See more

While venture capital and affiliate marketing have traditionally been thought of as playing in two very different domains – the former being associated with unicorns or ‘venture scale businesses’ while the latter has become nearly synonymous with ‘lifestyle businesses’ – some of the most disruptive companies of the next decade could emerge through... See more

- “Starting a blog was the single most important decision that I made in my twenties. It’s the thing that unlocked a lot of other opportunities.”– Andrew Chen

The lesson here is that a lot of the value unlocked by the IoJ will be in fundamentally new, non-skeuomorphic, use cases that deliver value in ways that are both compelling & novel themselves.