sari

This may be controversial, but I don’t believe there will be another billion dollar digital mono-brand IPO-ing in the next ten years.

We believe that umami has been both literally and figuratively the key commodity of the experience economy. Umami, as both a quality and effect of an experience, popped up primarily in settings that were on the verge of disintegration, and hinged on physical pilgrimages to evanescent meccas.

As the realm of virtual information complexifies, it is increasingly difficult to collectively experience, let alone agree on concrete descriptions of events. The platforms we use to communicate often lack archival affordances, optimizing instead for the nonstop production of new content. So context collapses and signifiers empty their meaning. Whe... See more

Additionally, the size of the group matters and can transform a casual conversation into a panel, where only a handful of people dominate the conversation. Recreating group interactions on a platform requires a bit more thought around appropriate features to serve them.