sari

Companies like ThirdLove, where the product (bras made for women of all shapes and sizes) is complex and there is an inherent dissatisfaction, may find it valuable to set up showrooms for trials; scan-and-go would work there and Middle America is underserved for such experiences. But not all product categories need this kind of experience. Even for... See more

These companies, the attention economy itself, and the consumerist society that gave birth to it, deploy vast resources to turn as many people as possible into passive consumers, to reduce us to our eyeballs and our wallets. Because the more control a company can get over those things, the better their stocks will perform.

First, consumerism turned... See more

Providing this acknowledgement for the people you love is something that I think we could all get better at. Validating the other person’s perspective, reacting and explaining your own, maybe sending a smile. Just like the silence in Wong Kar-Wai’s corridor scene, it’s not just about what is said, it’s about what is unsaid: I see you, I’m here for ... See more

This brings anyone in the social media game an important lesson: enabling and preserving a path from newcomer to middle class is crucial for maintaining a moat. When it becomes too hard to “make it” in established channels, the door opens for new channels to take off.

10. If you could change anything about the way you were raised, what would it be?