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Frankly, I could draw many other lessons from the Barnes & Noble turnaround. I praise its decentralization, and its willingness to empower booksellers at the local stores. I like the way the stores look nowadays, and the improved selection on the shelves. But the key element uniting all of this is putting books and readers first, and everything

The wish to be understood may be our most vengeful demand, may be the way we hang on, as asults, to our grudge against our mothers; the way we never let our mothers off the hook for their not meeting our every need. Wanting to be understood, as adults, can be our most violent form of nostalgia.

• E


• veryone sets out to do that, but they don’t create processes that result in that


• They rush things into the marketplace


• They don’t take the time


• They get impatient


• They don’t manage the creative community well


• No risk in new ideas that sound odd but could be great


• They don’t know how to process failure in creativity


• One of the things that Bob sees today i

Traditionally, networks were where you went to school and where you grew up; but today, networks are being redefined as geography, time, and space all collapse