If we’re going to talk about ‘the future of strategy’ then we are going to have to talk about how relegating strategy to the supply of disposable ‘insights’ and ‘propositions’ for other people’s creative processes is to fundamentally misunderstand the nature of strategy.
Pinduoduo recently announced a move into real estate. Users paid a ~$1k refundable deposit to take part in a team purchase on a 1,000 unit property under development. 600 units were sold. It appears unrelated to the core business at first, but real estate has a high GMV and typically precedes many other large purchases made by new families. Similar... See more
So I feel pretty certain that Roam’s road to justifying the $200m valuation leads directly to team collaboration and enterprise use. Which feels, to be honest, a little... depressing?
Honestly I think the main thing is the content feels too slow. It’s too heavy. It’s so much easier to dip in and out of user generated content. I thought it would feel faster.