Despite its rough start and many problems, affiliate marketing has evolved significantly since its inception. New companies have entered the industry to provide significantly improved tracking, attribution, and fraud checks. These include Impact.com, founded by former Commission Junction executives, and TUNE, which was recently acquired by publicly... See more
The reason for the existence of Retail as a Service (RaaS) revolves around the premise that wholesale channels are not conducive for D2C brands. The reality, though, is that D2C brands will eventually embrace wholesale. I am unsure where that would leave RaaS.
Only recently has B2B commerce begun its digital transition. The gross merchandise volume of Amazon Business reached $10 billion in 2019, up from $1 billion in 2015, its first year. Still, that pales in comparison to Amazon’s B2C business, which generated over $300 billion of gross merchandise volume in 2019
I believe “what effect do you want to have on people” is one of the most important questions we should ask when we are making something. Life isn't just a series of problems to be solved but experiences to be had.