sari

Important context: With $100 million supposedly raised pre-launch, Luminary wasn’t just launching as a bootstrapped project, or a new business from an established player. It needed real traction from a cold start, quickly — and needs sustained adoption on a mass level — to justify its costly experiment.

The select few that break away do so by operating from day one with customer centricity, breeding intense loyalty that unlocks customer-aligned opportunities for scale and kicks off a flywheel of compounding advantage.

...what attracts human attention is change. ...if the temperature around you changes, if the phone rings — that gets your attention. The way in which a story begins is a starting event that creates a moment of change.

The next iteration of DAOs is therefore emerging around creative communities, to enable crowdsourced creativity and coordination (aka “creator DAOs” and similar).

NFT creators in the future will have two paths: independent or collective. As an independent, creators can realize the full upside of their NFT creations, and earn their built-in royalties. But the collective model is an entirely new way to build distribution. By fractionalizing the royalties of an NFT, creators gain more distribution. These... See more

Historically, the primary strains of creative tools have been text editors, spreadsheets, HyperText,¹ and Computer Aided Design (CAD) software. For the purposes of this essay, “digital creative tool” will refer to tools that foster creative thought in their human users, whether that be a design, writing, or multimedia tool.