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Instagram’s linear commerce strategy is the most efficient path to competing with the likes of Amazon, Alibaba, and the new crop of markets like Verishop. But to maintain that path, platforms like Instagram will have to keep its best content creators happy. Mosseri may have to redefine his platform’s rules and engineering strategies to do so. The... See more

What’s surprised me most as Twitter has convulsed in recent weeks is how threadbare the social media cupboard really is. So many are open to trying something new, but as of yet, there’s nothing that feels all that new to try. Everything feels like a take on Twitter. It may be faster or slower, more decentralized or more moderated, but they’re all

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When entrepreneurs consume the products of the entrepreneurship industry, it increases their confidence and decreases perceived risks, but usually without materially increasing their chances of success. In this sense, the industry could perhaps be seen as an industrial-scale manufacturer of “picks and shovels” that ultimately produce poor... See more

In 2020, Discord earned just $1.30 in Average Revenue Per User (ARPU). That would rank it last among the public social media companies by a wide margin.

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Bankrupt department stores and downsized mass brands are a cautionary tale of what happens in the absence of any curation. Good news is that, unlike art galleries of old, modern culture welcomes curators of all stripes and presents endless curatorial opportunities for brands.