sari

When you think about YouTube or TikTok or any of these platforms, the creators who have risen on these platforms, it’s very unlikely they would have risen through traditional channels. If they said, “Give me money to go make a movie, it’s going to be 90 minutes of me jumping into slime,” that probably wouldn’t have worked. But then they can start a

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This online course from Tiago Forte, primarily about the art of note-taking, changed David’s life:

We’re lousy at predicting what we will do with new communications tools before we try them.

When you first write something, you should write it for yourself. When you rewrite it, write it for everyone else. Take out everything that isn't the story. Once it's out there, you don't own it anymore, everyone else does.

ChatGPT prompts that will make your marketing team superhuman (ranked in order):

The illusion persists because there’s so much money in it. Back in 2016, Ben Thompson wrote that Google’s AI efforts were at odds with its business model: “If a user doesn’t have to choose from search results, said user also doesn’t have the opportunity to click an ad, thus choosing the winner of the competition Google created between its advertise... See more

It’s a subtle but massive difference in mindset. Traditionally, businesses create all the value for the consumer. Community-driven businesses create spaces for consumers to create value for each other.

6. UAI (Useful AI)