The most important decisions in your life may be whether to marry, who to marry, and whether to have kids. But none of those topics are taught in school. They’re hardly even discussed. How could they be? They aren’t problems you can distill down to an equation, or even a broad principle.
But as much as crypto fans want to believe they’ve created something startling and revolutionary, in reality, the experience feels: unfamiliar (payments happen off-platform), overwhelming (you end up in a confusing maze of wallets - jumping from Coinbase to Metamask to Uniswap, often unclear what you own), and pyramid scheme-y.
Commercial software, especially aggregators, are incentivized to resist interoperability. To be composable is to be commoditized. Interoperability means you no longer have a data lock-in moat, or a privileged hub position in the network.
Consumer psychology aside, very few farmers are buying tractors because they want tractors; they are buying tractors to do jobs on the farm. When a customer can just jump right to the job they want done and pay for what they use, everything needs to be re-evaluated from first principles.
equity = the ability to 'buy-in' as part of their fandom, to earn as part of their advocacy, and have the potential of shared upside and monetary payback in the future.