Outsiders think that NFTs are a new Kickstarter, or meme stocks, or money laundering.
But NFTs are about finding belonging, showing status, and crafting our identity.
Let me explain to you the NFT Hierarchy of Needs and how NFTs change who we are 📐
To cross the chasm, startups must first dominate a niche or create a beachhead and then expand from a position of strength. Too often, startups try to skip the early adopter stage and move to early majority. The issue is that the early majority requires references, and they won’t buy the product no matter how valuable it is without them.
Diversifying the treasury also allows us to invest in new projects, onboard new contributors into our in-house guilds and hire full time staff. Furthermore, de-risking the treasury with a stable and productive asset will also allow us to fund programs via USDC instead of our governance token ($FF), especially given how volatile the market can be... See more
I see this as the delineation between IRL Clubs 1.0 and IRL Clubs 2.0. In order to be venture backable, the new generation will have to take advantage of the points discussed in 1-4 and leverage its technology, community, and brand to scale beyond its four walls.