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Santos, dark-haired and so striking-looking one website referred to him as “the brains (and beauty)” behind the operation, was the CEO. Nathan, who had a shaved head, sometimes with a beard, was the chairman. They started the company with $400.

Direct-to-consumer products that make explicit claims about wellness and lifestyle but imply health benefits for serious medical conditions are particularly concerning. These products easily bypass the current regulatory radar. For example, a fitness product might imply health benefits for patients with cardiovascular disease despite never being... See more

Social media flattened the relationship between the elites and everyone else — it gave the public a voice. When JFK would give a speech, he was uncontested. Now, with everyone transitioning from a passive reader to a veritable journalist, every statement is challenged. A journalist, instead of being the sole arbiter of truth, is now just another... See more

In addition, lots of customer segments have unique payment, financial or tax related problems that have grown complex enough to warrant a whole industry that solves only the non bank problem; think of things like bookkeeping, payments, taxes, etc.

Create an emotional connection with users. Some companies have users, others have fans. The difference is emotional connection and mission alignment. Building a true fanbase helps acquisition, product development, competitive differentiation and retention.

The DMN is a master regulator and it’s very involved in self-reflection, self-criticism, and worry