In some instances, scarcity produces status. The "drop" is one mechanism to create scarcity that has had a profound cultural effect in apparel and beyond. Going forward, we may see such practices used by software companies, potentially opening the door for "programmatic scarcity."
Contrary to what your u9 soccer trophy suggests, your glowing seventh grade report card, despite every assurance of a certain corpulent purple dinosaur, that nice Mister Rogers and your batty Aunt Sylvia, no matter how often your maternal caped crusader has swooped in to save you... you’re nothing... See more