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Rewarding early adopters and offering referral bonuses is not a new idea. Venture funding subsidized discounted rates and credits as Uber and Lyft grew throughout the 2010’s. While this has been proven an effective strategy for breaking into a market, it doesn’t generate long-term alignment and grass roots community alignment with a platform.... See more

Let’s start with the breakout asset class of the year: NFTs. Yes, they’re like the ICOs of this cycle: sky highhype, crazy volatility, lots of early lottery winners and complete garbage. But as a new asset type and class,

NFTs are intellectual property rights to digital content

It has a high information density

So while there’s no limit to the content or formats we can have today, there is a limit to an audience’s time and attention. As Netflix’s CEO Reed Hastings helpfully said a few years ago when asked if he’s concerned about more recent streaming entrants:

he digital world gets subordinating prefixes like the “e” in email and ecommerce, the physical world is called the “real world,” and so on. You see this in how digital innovations like social media were dismissed as toys for so many years. It’s pretty obvious today that social media is driving global politics, business, and culture — but people... See more

Quibi’s content format is different. Each film is actually shot in both portrait mode (full screen) and landscape mode (full screen). That means you can watch each film in both portrait and landscape and have a full screen experience regardless. You cannot do that today. Almost all video content (short or long) is shot in landscape. In addition,... See more